Once a pioneer in illegal music sharing, Napster has been reimagined following its acquisition by Infinite Reality for $207 million. The company's CEO, John Acunto, plans to utilize the iconic brand to create immersive 3D spaces in the metaverse, enabling musicians and fans to interact in novel ways. This development aims to address the lack of engaging musical environments in streaming, presenting Napster as a tool for creators and communities in a digitally enriched music experience.
"When we think about clients who have audiences - influencers, creators - I think it's very important that they have a connected space that's around music and musical communities..."
"We just don't see anybody in the streaming space creating spaces for music."
"There is no better name than Napster to disrupt."
"The plan is to let musicians and fans create and explore 3D spaces in Napster, which in theory will be a metaverse-like game or program."
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