Power Mentor is an AI coaching platform built for real estate agents, offering 12 coaching personas that cover objection handling and mindset. Agents on a team can access an AI coach at any time, with coaching tailored to individual needs. Performance data from Data Pulse indicates that agents receiving any level of coaching outperform the market by about 30% year-over-year. Coaching is positioned as expensive and difficult for newer agents to afford, sometimes costing $2,000 per month. The platform aims to bridge the gap between expensive human coaching and no coaching by combining coaching with AI’s ability to support vulnerability and openness. The coaching is described as more than role-play, focusing on understanding motivations and goals to guide actions.
"So, we have data from 3 Data Pulse showing that agents that receive any level of coaching will outperform the market by about 30% year-over-year. The challenge with coaching is that it becomes expensive, and especially newer agents can't really afford it. Sometimes, it can be $2,000 a month for a coach. So, we kind of tried to bridge the gap. [I also saw a report] showing that 30% of Americans have used AI as a therapist, so we're kind of bridging those two things together. People seem willing to be vulnerable and open with an AI, and receiving any level of coaching will help their business dramatically. We're just putting those two pieces together."
"So our AI is more than just role play, it's actual coaching. It's understanding why the agent wants to do whatever it is that they want to do. They may want to increase their business or even just free up time, but then the question is, why do they want to do that? What do they want to do with the increase in their business and how do we help them achieve whatever it is that they want. A lot of times, with real. [human] coaches, espe"
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