Kia recently ran a pair of bold advertisements in Norway and Finland that humorously called out Tesla CEO Elon Musk amidst his controversial public behavior. The Norwegian ad featured a catchy bumper sticker saying, "I bought this after Elon went crazy," in response to a viral trend among anti-Elon Tesla owners. While Tesla enthusiasts reacted negatively, viewing Kia's move as unprofessional, many on the internet celebrated Kia's audacious marketing. In Finland, a similar advertisement was placed in the country’s largest newspaper, showcasing a creative twist on local phrases to further poke fun at Musk's recent antics.
Kia's move to mock Elon Musk through ads aimed at targeting Tesla's reputation reflects the evolving landscape of marketing in the competitive EV market.
Despite backlash from Tesla and Musk enthusiasts, Kia's ad campaign in Norway and Finland using humor highlights a growing trend in branding strategies.
Collection
[
|
...
]