"Hyble 2.0 will harness AI to transform how menus and POS are created, deployed, and optimised - giving sales teams smarter tools, faster execution, and measurable ROI,"
"This funding allows us to double down on innovation, expand our U.S. presence, and continue delivering for the world's biggest beverage brands and distributors."
"The partnership demonstrated the platform's ability to reduce print turnaround times by more than 60 per cent, cut operational costs, and improve field sales execution."
Hyble has secured $2 million (£1.5m) in venture debt financing from Virgin Money to accelerate the rollout of Hyble 2.0 and support expansion in U.S. and European beverage markets. Hyble 2.0 will introduce AI automation to create, deploy, and optimise menus and point-of-sale materials, delivering faster execution and measurable ROI for sales teams. Revenues are up 93% year-to-date driven by enterprise demand in North America and growing adoption across alcoholic and soft drinks sectors. A partnership with Southern Glazer's Wine & Spirits cut print turnaround times by over 60%, reduced operational costs, and improved field sales execution. Hyble is hiring six AI engineers and expanding U.S. sales leadership.
Read at Business Matters
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