"Effective March 17, 2026, the Form ad requirements, Image quality requirements, Responsive ad requirements, and the Text ad requirements policies have been discontinued. This change is a result of these product offerings evolving into newer Google products, rendering the original policy requirements obsolete for advertisers."
"This is just a notification that the policies around old ad formats that are no longer in use are also being retired. This doesn't affect existing ad formats like Responsive Search Ads, Responsive Display Ads, etc. and has zero impact on any of your existing ads and campaigns."
On March 17, 2026, Google discontinued several ad format policies, including Form, Image quality, Responsive, and Text ad requirements. These changes reflect the evolution of Google's product offerings, making the original policies obsolete. Ginny Marvin clarified that this retirement does not affect current ad formats like Responsive Search Ads or Responsive Display Ads, ensuring no impact on existing ads and campaigns for advertisers.
Read at Search Engine Roundtable
Unable to calculate read time
Collection
[
|
...
]