"It shows your raw conversion value BEFORE Google's automated tweaks, rules, or value adjustments kick in. (Think of it as the "uncooked" data.)"
"This metric reveals what's really happening behind the scenes: unfiltered clarity for data geeks and growth strategists," she added."
"This gives a clearer view of true performance and helps diagnose whether value rules are hiding real shifts in results."
Original Conversion Value reports raw conversion value before any automated Google adjustments, rules, or value changes. It provides unfiltered conversion figures that allow comparison between submitted and adjusted values. Raw visibility helps identify whether value rules or automated tweaks are masking true performance trends or creating reporting discrepancies. Early detection of mismatches can prevent issues from compounding and clarify attribution and ROI measurement. Analysts and growth strategists can use the metric to debug value rules, validate automated optimizations, and restore confidence in reporting pipelines, reducing confusion and improving diagnostics.
Read at Search Engine Roundtable
Unable to calculate read time
Collection
[
|
...
]