As a beauty editor, the author recognizes the increasing popularity of milky toners made viral by social media platforms. These toners uniquely blend the refreshing qualities of traditional toners with deep moisturizing benefits akin to a moisturizer. With minimalist skincare trends like 'skinimalism' gaining traction, milky toners are favored for their hassle-free nature, providing hydration and toning in one step. They cater to various skin types, particularly benefiting dry or sensitive skin by delivering moisture without heaviness, while also balancing oil production for combo or oily skin.
Milky toners have gone viral on TikTok, thanks to trends like glazed skin which focus on deep hydration and a radiant glow, making them a must-have.
The rise of 'skinimalism'-a minimalist skincare routine-has made milky toners even more appealing as they offer hydration and toning in one simple step.
Milky toners are perfect for dry, sensitive or dehydrated skin, providing deep hydration without feeling heavy or greasy, and balance oil production for oily skin.
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