DoubleVerify Launches Programmatic Pre-Bid Attention Optimisation Segments to Maximise Campaign Performance
Briefly

DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the expansion of its performance solutions to include pre-bid attention optimisation segments - enabling brands and agencies to maximise campaign performance at scale by identifying inventory characterised by high attention.
Read at Exchangewire
[
add
]
[
|
|
]