Discord will launch Video Quests on its mobile platform in June 2025, allowing users to watch ads in exchange for in-game rewards. This change signifies a notable shift from Discord's ad-free legacy, previously established in the PC and console versions. The ads will appear in a quest bar that users can engage with to earn rewards without forced interruptions. This development is seen as a strategy to monetize the app and enhance partnerships with brands, especially alongside IPO discussions following previous high valuations and acquisition talks.
Starting in June 2025, Discord will introduce Video Quests on mobile, allowing users to watch ads for rewards, marking a significant shift from its ad-free past.
The ads will appear in a 'Quest bar' at the bottom of the screen, accessible via a dedicated Quest tab, integrating a new monetization strategy into the app.
Discord claims this move grants brand partners access to their engaged mobile audience while maintaining a 'player-centric' approach to advertising.
While Quests already exist on PC and consoles, introducing ads to mobile suggests a change in Discord's monetization strategy amid IPO speculation.
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