Ireland is spearheading an EU initiative to mandate Big Tech platforms vet financial service advertisers, aiming to combat escalating online payment scams resulting in significant consumer losses. The proposal would only allow registered service providers to advertise, enhancing accountability for digital platforms. Concurrently, Warner Bros. Discovery is contemplating a split to separate its streaming operations from its linear TV business amid ongoing financial struggles, although the company has recently seen a surge in its streaming subscriber base, highlighting the challenges in traditional media.
Ireland is pushing for EU-wide regulations that require Big Tech platforms to verify financial services advertisers to reduce online payment scams and protect consumers.
Warner Bros. Discovery is considering a split between its streaming/group and linear TV segments amidst pressure to restructure in a competitive media landscape.
The proposed changes by Ireland would enforce stronger safeguards to combat the rising number of online payment scams and safeguard consumer interests.
Despite its financial losses, Warner Bros. Discovery added over five million subscribers, indicating growth in the streaming segment, but faces challenges in linear TV.
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