In today's search forum recap, Google acknowledged that pages lacking user engagement may be omitted from search results. This emphasizes the need for optimizing page interactions. Additionally, Google adjusted review counts affecting non-product searches, while Microsoft highlighted the integration of schema in its LLMs such as Copilot. Bing introduced 'buy now' buttons for seamless shopping experiences. On a technical note, Google Business Profiles resolved recent recertification issues. Lastly, users faced issues with Bing Webmaster Tools, which were not operational for a significant time yesterday.
Google's recent admission highlights the importance of user engagement, stating that pages not commonly interacted with by searchers may ultimately be removed from search results.
Microsoft revealed its use of schema to enhance its large language models, demonstrating how structured data can improve AI-driven applications like Copilot.
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