"ChatGPT's advertising platform has reached a notable milestone: $100,000,000 in annualized revenue. This threshold of success is a projection based on the six week post-launch time period."
"As a founding principle, advertisers cannot pay for, or influence, the bot's responses to users. A sensitivity scale is at work: Ads are generally blocked out of conversations about sensitive topics."
ChatGPT's advertising platform has reached $100 million in annualized revenue shortly after its launch. This success is attributed to premium CPM pricing, with $60 CPM reported. Advertisements are labeled as sponsored content and do not influence the bot's responses. A sensitivity scale prevents ads from appearing in discussions on sensitive topics such as health and politics. The program has received support from major companies including Omnicom Media Group, Dentsu, Target, Adobe, Expedia, and Ford.
Read at RAIN News
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