Chalice AI has announced its expansion into the EMEA market, spearheaded by Freddie Turner, previously of MiQ UK. This expansion emphasizes their mission to transform advertising through transparent, auditable, and platform-independent AI solutions. With Turner's significant experience in the industry, Chalice AI aims to enhance advertisers' control and accountability. Their launch includes a strategic partnership with Dentsu EMEA, aiming to deliver transparent, advertiser-owned AI solutions. This partnership marks the beginning of several strategic alliances Chalice AI plans to forge throughout the EMEA region.
The EMEA advertising landscape is at a pivotal moment, and there's a growing need for AI-driven solutions that put advertisers in control, said Turner.
Chalice AI's commitment to transparency and innovation aligns perfectly with the direction in which the industry is heading, said Freddie Turner.
We're excited to announce a strategic partnership with Chalice AI. Our partnership in the US has already seen us deliver incredible results for our clients, said Clive Record.
These partnerships are the first of several strategic alliances Chalice AI plans to establish with agencies, brands and ad tech vendors across the EMEA region.
#advertising-technology #ai-solutions #emea-expansion #strategic-partnerships #transparency-in-advertising
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