"Why Creators Should Care Beehiiv is now competing with more than just newsletter platforms such as Substack, Kit, and legacy ESPs like Mailchimp. It is stepping into a broader ecosystem that includes website builders like Squarespace and Wix, membership platforms like Patreon and Kajabi, digital product platforms like Gumroad and Shopify, link in bio tools like Linktree and Beacons, scheduling tools like Calendly, and AI-powered builders like Lovable."
"Many creators currently juggle multiple tools to manage subscriptions, sell products, and engage audiences, which can be costly and inefficient. Beehiiv's expanded toolkit allows creators to consolidate workflows and revenue streams, from selling digital products to managing subscriptions and embedding content, all in one place. Creators are no longer just writing newsletters or hosting podcasts. They're doing both, along with coaching, subscriptions, and paywalled content to reach audiences and monetize."
Beehiiv released over ten new products and updates to move the platform beyond traditional email and newsletter functionality. Feature availability will vary by plan while pricing remains the same and no commissions will be charged on creator digital products or subscriptions. The platform now overlaps with website builders, membership systems, digital storefronts, scheduling tools, link-in-bio services, and AI builders. Creators can centralize subscriptions, product sales, and audience engagement to reduce costs and inefficiencies from multiple tools. Preserving newsletters as the core offering and ensuring new features deliver genuine value will be crucial for sustainable growth.
Read at Lindsey Gamble
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