Amazon has announced that Prime Day 2025 will last for four days—from July 8 through July 11—breaking the traditional two-day format. This event will include significant discounts on Amazon’s own devices, like Echo smart speakers and Fire TV products, as well as a range of offers from various manufacturers on tech gadgets and accessories. A new feature called 'Today's Big Deals' will help Prime members navigate the most significant deals across categories throughout the event.
Prime Day 2025 offers unprecedented four-day access to major tech deals for Prime members, kicking off on July 8th and ending July 11th.
Amazon will introduce a new 'Today's Big Deals' feature to help customers navigate the influx of discounts during the four-day event.
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