YouTube is testing a new feature allowing selected creators to respond to comments with voice notes, potentially enhancing creator-fan engagement by personalizing interactions.
"We're experimenting with a feature that enables creators to reply to comments with their voice. If you're a creator in the test group, you can click the sound wave icon when responding to a comment > record a voice reply > then post it as a comment." This highlights the user-friendly nature of the implementation.
The introduction of audio replies may provide quicker responses and a level of personalization akin to TikTok's video replies, enhancing the interaction dynamic between creators and their fans.
While voice replies are currently limited to a small group of creators in the US, this experiment represents an interesting shift in how engagement could evolve on the platform.
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