During the 2022-2023 season, the BIG3 averaged 515,000 live viewers per game on CBS. In-person attendance broke BIG3 records with an average of 15,000 attendees per week. This engaged audience combines with the BIG3's unique ruleset to provide a one-of-a-kind chance for advertisers who want to reach the BIG3's growing audience.
half a million people tuning in last season is significant, and during the NBA offseason, without alternative basketball options, it may be a valuable consideration.
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