Numerous companies, including Target, are scaling back diversity, equity, and inclusion (DEI) initiatives, but Target's actions have attracted significant criticism. The retailer announced the conclusion of goals tied to racial equity and will no longer support external LGBTQ+ surveys. This retreat has led to calls for a boycott and the Twin Cities Pride parade dropping Target as a sponsor. Observers note that Target's history of progressive values amplifies backlash compared to other companies undergoing similar changes in DEI commitments.
Target's recent rollback of diversity initiatives, particularly in the context of its previously progressive stance, has sparked significant backlash, differentiating it from other companies scaling back similar efforts.
While Target stated a commitment to inclusion, the decision to end certain initiatives related to racial equity and LGBTQ+ group surveys raises concerns about their dedication to diversity.
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