Why Revolve Is Buying Paris Couture House Alexandre Vauthier
Briefly

Revolve acquires the French haute couture house Alexandre Vauthier out of administration, marking a strategic move to add a top-end designer concept to its roster.
CEO Michael Mente highlights a marketing shift at Revolve, focusing on proactive support for emerging brands and talent, beyond the influencer-centric approach.
Alexandre Vauthier expresses happiness about Revolve acquiring the brand, citing a longstanding relationship and support since the brand's early days.
Read at The Business of Fashion
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