The video shopping platform Flip witnessed an unprecedented influx of users as TikTok faced a ban, causing the app to crash. With about 250,000 new users signing up daily and a twenty-fold increase in installations, Flip's operations were severely strained. The rapid increase in average usage time from 10 to 35 minutes per day further emphasized the app's popularity. Although TikTok regained temporary stability, Flip continues to perform strongly amid the ongoing uncertainty over TikTok's operations in the U.S. The future of social commerce hinges on whether platforms like Flip can effectively replace TikTok.
Flip has experienced an intense surge of new users following TikTok's ban, leading to a significant increase in app engagement and traffic that strained its systems.
The company had to limit user access due to overwhelming growth, registering around 250,000 new sign-ups daily, pushing it to the top of app store rankings.
Collection
[
|
...
]