TikTok Tests More Live Subscriber Perks to Incentivize Sign-Ups
Briefly

from Social Media Today1 month ago
As noted, TikTok's been gradually adding to these options, with several new elements now in testing.
Social Media Todayhttps://www.socialmediatoday.com/news/tiktok-tests-more-live-subscriber-perks-to-incentivize-sign-ups/710934/
Douyin generated more than $US274 billion worth of in-stream sales in 2023, compared to $US3.8 billion in total on TikTok, so you can see why TikTok is keen to drive more live-stream take-up, especially around product promotions.
Social Media Todayhttps://www.socialmediatoday.com/news/tiktok-tests-more-live-subscriber-perks-to-incentivize-sign-ups/710934/
Read at Social Media Today
#tiktok #live-streaming #subscriber-perks #douyin #in-app-purchases
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