TikTok creators are increasingly tapping into food-centric content - and brands are following

from Digiday 5 months ago

"What I've really learned in the past couple of years is we have a new product that we sell at Baked by Melissa for the first time in 15 years, and it's content," Ben-Ishay said.
Digidayhttps://digiday.com/marketing/tiktok-creators-are-increasingly-tapping-into-food-centric-content-and-brands-are-following/

Celebs too have made similar transitions, like actress and singer Selena Gomez, whose cooking show on Max came out in 2020. Or even Brooklyn Beckham, model and son of former socce
Digidayhttps://digiday.com/marketing/tiktok-creators-are-increasingly-tapping-into-food-centric-content-and-brands-are-following/

Read at Digiday

#social media #content creation #food-related content #brand partnerships #celebrities

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TikTok creators are increasingly tapping into food-centric content - and brands are followingTikTok creators are increasingly tapping into food-centric content - and brands are following Briefly

TikTok creators are increasingly tapping into food-centric content - and brands are following
TikTok creators are increasingly tapping into food-centric content - and brands are following
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