The fading third place: A reflection on Starbucks and society | MarTech
Briefly

Starbucks offered a sense of belonging, creating a vital space for community and creativity that was neither home nor school, embodying the "third place" concept.
The rapid expansion of Starbucks into a global phenomenon compromised its unique ambiance and sense of community at the heart of its initial success.
Starbucks's growth solidified its role in daily routines but also shifted it away from being the 'third place' it once was, affecting local connections.
As a college student in the late 1990s, my experiences at Starbucks introduced me to a new coffee culture and sophisticated ways to enjoy beverages.
Read at MarTech
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