HubSpot's January 2025 updates introduced 14 significant features designed to optimize teams' performance and strategies. Key changes include workload management innovations for support agents to prevent burnout by capping the number of open tickets, and the content remix tool that transforms marketing emails into various formats. Furthermore, the updates enhance data tracking with activity summaries for contacts and reports on the lifecycle performance of campaigns, ultimately boosting productivity and providing deeper customer insights.
HubSpot's January 2025 updates focus on helping you manage workloads efficiently, maximize content reach and track key performance metrics with ease.
Service Managers can now set individual limits on the number of open tickets assigned to each support agent, ensuring workloads are distributed based on experience and role.
The content remix tool now lets you repurpose existing marketing emails into new formats like blog posts, landing pages, and more.
HubSpot now provides activity summaries on company and contact records, offering a concise overview of inbound and outbound interactions across marketing, sales, and service.
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