"WPP was the leading advertising group serving the US's oil industry over the past decade, according to analysis by the climate investigations platform DeSmog. The figure is nearly twice the respective amounts linked to its US rivals Omnicom and Interpublic Group (IPG)."
"During this period, ExxonMobil, Chevron, Shell and BP employed deceptive and misleading communications strategies designed to thwart policies to tackle the climate crisis by curbing the use of fossil fuels, a congressional investigation concluded in April 2024."
"Victoria Harvey, who has a PhD in the ad industry's response to the climate crisis, stated that WPP, the supposed jewel of the British advertising industry, is facilitating dangerously misleading advertising in the US."
"ExxonMobil, Chevron, Shell and BP spent an estimated combined total of $1.5bn on buying US ad space, such as on TV and social media, since the Paris agreement."
WPP, a British advertising conglomerate, has helped ExxonMobil, Chevron, Shell, and BP spend approximately $1.5bn on US advertising since the 2015 Paris agreement. This amount is nearly double that of its US competitors. A congressional investigation found that these companies employed deceptive communication strategies to undermine climate policies. WPP's services were essential for maintaining the oil industry's public image, earning millions annually. Experts criticize WPP for contributing to misleading advertising, which hinders climate progress despite the UK's reputation for climate leadership.
Read at www.theguardian.com
Unable to calculate read time
Collection
[
|
...
]