On its face, their ask of viewers is relatively simple: Watch the video until the end. Share, repost, comment. Donate if you can. When these kinds of posts started appearing on For You Pages, many users dutifully obliged, helping to raise tens of thousands of dollars for Palestinian families seeking to crowdfund their way to safety...
The popular crowdfunding platform GoFundMe tells TIME that since Oct. 7, fundraisers for those in Israel and Gaza received more than 5 million donations totalling more than $225 million...
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