Marketing moments to watch in 2024 (according to marketers)
Briefly

The UK election will ignite demand for local news, while hyperlocal CTV will emerge as a game-changer. Navigating misinformation will be crucial, with deepfakes emerging as the new threat.
The US election stands out as the crescendo event in this historic year for democracy. The revelation that personal data was manipulated for political purposes rightfully sent shockwaves throughout digital culture, and the impact will be most strongly felt this year.
Read at The Drum
[
add
]
[
|
|
]