HubSpot and Amplitude look to product-led growth with new partnership
Briefly

from channelpro6 months ago
The partnership between Amplitude and HubSpot aims to enhance go-to-market strategies by merging customer behavior insights with advanced CRM functionalities for optimized lead generation.
channelprohttps://www.itpro.com/business/marketing-and-comms/hubspot-and-amplitude-look-to-product-led-growth-with-new-partnership
HubSpot customers have expressed a strong desire for improved visibility into user behavior. This data is crucial for accelerating growth and driving better outcomes for organizations.
channelprohttps://www.itpro.com/business/marketing-and-comms/hubspot-and-amplitude-look-to-product-led-growth-with-new-partnership
With this collaboration, GTM teams can track product usage alongside CRM data, allowing for more targeted marketing campaigns and reducing the risk of customer churn.
channelprohttps://www.itpro.com/business/marketing-and-comms/hubspot-and-amplitude-look-to-product-led-growth-with-new-partnership
The integration allows marketing, sales, and support teams to work in unison, leading to more informed decision-making and ultimately, improved business results.
channelprohttps://www.itpro.com/business/marketing-and-comms/hubspot-and-amplitude-look-to-product-led-growth-with-new-partnership
Read at channelpro
#amplitude #hubspot #crm #customer-behavior #partnership
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