The article discusses the various reasons why people choose to use social media and highlights the importance of reflecting on personal goals before transitioning from one platform to another. It emphasizes that there is no singular best social media platform; instead, the suitable choice varies based on individual objectives, such as self-promotion, networking, or simply passing time. By understanding personal needs, users can better decide which platform aligns with their social media goals.
Social media is like a moving puzzle, and keeping up can feel like a full-time job.
What are you using social media for? This may sound like a daft question, but different people use social media for many different reasons and in vastly different ways.
The benefits of different platforms will differ for different people and will largely depend on what you want to get from social media.
For visual creatives, there are a multitude of reasons for using social media: self-promotion, lead generation, networking, gathering tips, inspiration, and information.
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