A TikTok shadow ban is a tactic by which the platform minimizes an account's content visibility without informing the account owner. If you're subject to a shadow ban-likely because you violated one or more TikTok community guidelines-your content may not appear on other users' 'For You' page or in hashtag searches.
TikTok likely uses shadow bans to penalize accounts that go against community guidelines, including posting adult content, bullying/hate speech, and promoting dangerous acts like self-harm or violent extremism.
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