
"Select Management Group These three managers have a knack for growing brands: In 2020, Arias orchestrated a partnership between Sarah Cheung and incubator Gloss Ventures to launch SACHEU Beauty. Berger sold TikToker Eli Rallo's fiction debut, I Hope Eden Reads This, which releases next month. Teng signed My Sister's Skin, two sisters who focus on mature skin, when they had just a few thousand followers. They now have over 100,000."
"Flywheel This CEO makes sure top creators aren't missing out on opportunities, especially in China. He oversees Jimmy Donaldson's, aka MrBeast's, business there, while expanding the brand of family creators Jordan and Salish Matter, who have over 55million followers across platforms. Baumel also launched a supplement called Molo for expectant mothers with influencer Rebecca Zamolo, now at Walmart."
"UTA Division co-heads Berman and Rosenbaum have built an A-list roster with YouTube powerhouse Emma Chamberlain, who debuted a successful coffee brand and Warby Parker collab; Alix Earle; and Barstool Sports' Dave Portnoy. Rosenbaum has been the go-to for podcasters like Alex Cooper, while TikTok comic Veronika Slowikowska was just cast on SNL. Flynn helped Morgan Riddle land deals with the TennisChannel and the NFL."
Multiple management firms and agents grow creator brands through strategic partnerships, media deals, product launches, and international expansion. Arias partnered Sarah Cheung with Gloss Ventures in 2020 to launch SACHEU Beauty. Berger sold TikToker Eli Rallo's fiction debut I Hope Eden Reads This. Teng signed My Sister's Skin when the duo had only a few thousand followers; they now exceed 100,000. Flywheel oversees MrBeast's China business and expanded Jordan and Salish Matter's family brand, while Baumel launched Molo with Rebecca Zamolo, now sold at Walmart. UTA executives built rosters including Emma Chamberlain and Alix Earle and secured deals for podcasters and Twitch creators. Sixteenth/Whalar partners launched Coco Mocoe's Middle Row and landed publishing and retail collaborations for culinary and chronic-illness creators.
Read at www.hollywoodreporter.com
Unable to calculate read time
Collection
[
|
...
]