Tech powerhouses such as Microsoft, Verizon, Apple, and Google spent millions to secure advertising spots at Super Bowl LVIII, but brands are going above and beyond to promote their best work at this year's annual football showdown.
Verizon deployed approximately 250 5G radios covering the stadium's seating areas, back of the house, suites, lounges, press box, concourse areas, and entryways. With this 5G capacity, fans inside the stadium can watch game highlights, keep tabs on their fantasy leagues and players' stats, and use their phones for concession payments with ease.
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