Ilona Maher, a member of the United States' sevens team, has become a social media sensation on TikTok and Instagram, with 5.1 million followers. She shares authentic and humorous content, connecting with a large audience beyond sports.
Maher emphasizes the importance of building a brand and profile for women's rugby, aiming to increase visibility for female athletes who don't receive the same level of recognition or financial support as other sports in the U.S.
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