The ad expertly combines Gen Z humor with a serious message that 'Your dog is not the problem. You are'. It's a rare example of PETA's marketing success with millennials, proving simplicity and humor can be powerful.
[
add
]
[
|
|
...
]
The ad expertly combines Gen Z humor with a serious message that 'Your dog is not the problem. You are'. It's a rare example of PETA's marketing success with millennials, proving simplicity and humor can be powerful.