Get Offline: Marketing Strategies for Community Building in the AI Era
Briefly

"Seventy-eight percent of people who attend in-person events feel that offline connection offers the best networking opportunities. Why? Partially because our virtual spaces are overflowing with ads, messaging, and random connection requests."
"Research shows that social isolation evokes a mental response similar to hunger, making real interaction as essential as food and water."
"75 percent of people report wanting to interact with a real person more as technology improves. And we're seeing the results of this in the marketing space, with many of our clients seeking events to attend and even hosting their own events."
"There is a little bit of mystery. You just don't know where we're gonna be and when we're gonna show up."
Read at Inc
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