Ecommerce in 2025: 5 trends shaping the future of online selling
Briefly

The consumer ecommerce market is expected to reach $6 trillion by 2027, driven by diverse segments and the growth of small businesses embracing basic ecommerce capabilities.
Shopper engagement is increasingly influenced by video content, with product demonstrations, tips, and live shopping events enhancing the overall online buying experience.
While small businesses benefit from ecommerce growth, they face challenges like inflation and supply chain disruptions that directly affect their ability to compete with major retailers.
As consumers seek unique products, personalized shopping experiences are becoming vital, enabling customers to customize offerings and connect with brands on a personal level.
Read at Miami Herald
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