As the threat of TikTok going dark in the US looms, many Americans are turning to Xiaohongshu (RedNote) and beginning to learn Mandarin to communicate effectively.
Duolingo reported a staggering 216% growth in new Mandarin learners in the US compared to last year, significantly exceeding growth rates for other languages.
Frederik Cordes from Drops indicated that they have seen three times as many users learning Chinese in just a few days, illustrating rapid interest in the language.
Duolingo humorously noted, 'oh so NOW you’re learning Mandarin,' highlighting the surge in language interest prompted by TikTok's uncertain future.
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