Digest: Disney Reports Positive Streaming Results; Zeta Global Under Scrutiny
Briefly

Disney has reported positive numbers for its Disney+ streaming division in its latest earnings, citing an increase of 4.4 million users in its subscriber base, climbing to 122.7 million. CEO Bob Iger revealed that approximately 60% of these new subscribers (~2.64 million) are users who have signed up for its ad-supported tier. This growth has significantly bolstered profitability, leading to an operational income of USD$321 million, a stark contrast to the previous year’s loss.
Culper Research's report on Zeta Global alleges the firm is inflating its financials through questionable practices, including acting as both a supplier and buyer of consumer data. Following this, a securities fraud investigation was launched by Block & Leviton after Zeta's shares dropped by 8.5%. Zeta's response stated that the report was full of misrepresentations and did not accurately reflect their business practices.
Google announced it will cease political advertising within the EU, signaling a significant shift in its approach to ad management in the political sphere. This decision follows increasing scrutiny over the role of technology firms in political communication and aims to comply with evolving regulations in Europe regarding digital advertising and data privacy.
Read at Exchangewire
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