Council Post: How Leaders Can Become External Brand Ambassadors: Unleashing The Power Of Personal Branding And Social Selling
Briefly

Personal branding and social selling have become crucial tools for leaders to create organization-wide awareness and opportunities without a financial investment.
Understanding what makes you different is essential to personal branding; knowing who you are, what you stand for, and what you excel at can help elevate your presence.
Recognizing and embracing your uniqueness is the first step toward becoming a brand ambassador for your organization. This self-reflection can highlight your strengths.
Once you identify your unique qualities, the next step is to position yourself as a brand ambassador while consistently sharing those qualities with others.
Read at Forbes
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