Business on the Move: Beats by Dre, Carpetright, East Midlands Trains and more
Briefly

"Havas Media will run the Beats account across EMEA with a specialist team of "builders and buyers" - a bespoke model of media planners, creative, content specialists and strategists. The team will be headed up by Havas Group head of creative media Nick Wright. East Midlands Trains has appointed The One Off as its lead creative agency. The One Off will be working through the line, creating campaigns to engage customers as well as developing the train provider's customer service propositions."
"Flower Council of Holland has appointed Fever as its retained integrated consumer agency to handle all social, content and PR activity across the UK. The appointment was made following a competitive tender process. Fever's remit includes press and influencer relations, the development of video, editorial and social content, and community management across Facebook, Twitter, Pinterest and Instagram. Carpetright has appointed Zenith UK as its full-service media agency, following a competitive pitch."
Havas Media will run the Beats account across EMEA with a specialist team of "builders and buyers" led by Havas Group head of creative media Nick Wright. East Midlands Trains appointed The One Off as lead creative agency to create campaigns and develop customer service propositions. Flower Council of Holland retained Fever for UK social, content and PR, including press and influencer relations and community management across major social platforms. Carpetright appointed Zenith UK as full-service media agency to support a shift toward a home transformation brand and to handle media planning and buying from July 2017. Other appointments include Ogilvy Melbourne for Hostplus, Campfire Marketing for Centrepoint, and Frank for Kiwi.com.
Read at The Drum
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