"Royal Mail has such an important role to play during the festive period and we're gearing up to deliver Christmas for our customers this year. The spot heroes our 85,000 posties who are out there, come rain or shine, delivering for communities across the UK," says Sonia Sudhakar, managing director of marketing and digital at Royal Mail.
"Posties are unique to Royal Mail. Unlike the other courier companies that just have a man in a van, posties are on your street, on foot, every day," added AMV BBDO's creative partner Tim Riley.
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