2024 media strategies: how Dunnhumby, GroupM, Deliveroo and HP are readying for change
Briefly

"It should be the intention of everybody in this industry that we make sustainability a core part of every campaign; it should be weaved into the DNA - it's no longer optional."
"How do advertisers make clear their value proposition because there is a big price war going out across the board at the moment," Sellier questions.
Read at The Drum
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