UTA has expanded its U.K. Creator division by signing popular creators Jack Edwards, Madame Joyce, and Lewis Goodall for global representation. This move reflects UTA's strategy to provide a broader network across digital, e-sports, audio, and various entertainment sectors. Jack Edwards is recognized for his influence as a BookTuber, while Madame Joyce's podcast appeals to a significant audience centered around celebrity culture. Lewis Goodall, a new voice in politics, hosts The News Agents, the UK's largest daily news podcast. The expansion further establishes UTA's commitment to fostering talent in diverse media formats.
Global talent and entertainment company UTA has signed U.K. creators Jack Edwards, Madame Joyce, and Lewis Goodall for global representation as part of its international growth strategy.
UTA aims to expand its U.K. Creator division, providing access to a broader network across various industries including digital, e-sports, and broadcasting.
The new signings include Jack Edwards, the world's most influential BookTuber, whose audience exceeds 3 million across multiple platforms.
Madame Joyce, co-represented by Jackie Eyewe, hosts the podcast Cocktails & Takeaways, catering to an audience of over 2 million.
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