Dan Martensen is rapidly expanding It's Bagels, with a third London location in Soho set to open in October, bringing NYC-style bagels to busy locals.
The Soho shop offers more than just grab-and-go; customers can choose from a wide range of made-to-order bagels with generous fillings, underlining its NYC inspiration.
Designed by Tal Schori and Rustam Mehta of GRT Architects, the new Soho location promises to reflect both New York influences and the local neighborhood vibe.
If you're familiar with It's Bagels' other locations, expect the same commitment to quality and creativity, including collaborations with guest chefs offering unique bagel options.
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