Emma Sibley transformed her hobby of creating terrariums into a successful business with London Terrariums over a decade. Starting with a passion for houseplants in university, she recognized an opportunity as interest blossomed among friends and family. Workshops became the core of the business, enhancing customer engagement and experience. Emma’s focus on memorable events and a welcoming atmosphere has attracted a diverse clientele, leading to a redesigned online shop for easier access to workshop tickets. The journey underscores the importance of nurturing passion and scalability in business.
Some of the most successful businesses begin as simple hobbies, growing organically over time.
I’ve really got to give this a go now, and if I don’t, it will be one of those things I’m always thinking about.
That was a really exciting moment, because it was like, 'Oh, this is so much more than just selling a product. We are selling an experience.'
It's our job to give people a new love and enthusiasm for the terrariums.
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