For years, America's most iconic gun-makers turned over sensitive personal information on hundreds of thousands of customers to political operatives. This clandestine sharing marked a significant departure from the industry's efforts to resist tracking gun ownership.
At least 10 gun industry businesses, including Glock and Smith & Wesson, handed over names, addresses, and other private data to the National Shooting Sports Foundation, which compiled them into a massive database.
Decades of warranty cards filled by customers promised confidentiality, but none disclosed that personal information would be used by lobbyists and consultants to influence elections.
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