Luka Doncic significantly impacts the Los Angeles Lakers both on and off the court. His No. 77 Lakers jersey topped NBAStore.com sales for the 2024-25 season, making him the first player other than LeBron James or Stephen Curry to achieve this since 2012-13. In team merchandise, the Lakers also ranked first. Doncic holds the distinction of being the first international player to lead the jersey sales, while the Lakers' popularity extends to social media, with numerous views for their players' highlights.
Luka Doncic's No. 77 Lakers jersey was the NBA's most popular jersey for the 2024-25 season, showcasing his rising star power in the league.
In addition to Doncic's jersey sales, the Lakers topped the team merchandise list, indicating their dominance both on and off the court.
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