Dodgers Sought Lucrative Deal For Jersey Patch Because Of Shohei Ohtani
Briefly

The Dodgers' patch is a logo of Guggenheim Partners, a natural fit after their significant investment in player contracts, particularly due to Shohei Ohtani's presence.
Before partnering with Guggenheim, the Dodgers sought a more lucrative deal for their jersey patch, inspired by the Yankees' $25 million annual value, primarily due to Ohtani.
Ohtani's value extends beyond the field, impacting marketing, sponsorships, and merchandise sales, making the Dodgers' decision to prioritize a jersey partner sensible.
Read at Dodger Blue
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