$320 Million Can't Buy You Into the Zeitgeist
Briefly

The Russo brothers, directors of blockbuster Marvel films, struggle to replicate their past success with recent high-budget projects. Their films, like The Gray Man and the Amazon series Citadel, despite significant investment, failed to resonate with audiences or achieve lasting popularity. Critics point out that their work has become predictable and lacks the cultural significance they once cultivated with the Avengers franchise. Their latest venture, The Electric State, continues this trend, indicating that star-driven projects alone may not guarantee success for future cinematic worlds.
The astronomical budgets the Russos have commanded over the past half decade have not yielded Hulk-size cultural footprints, indicating a decline in their cinematic impact.
Without Earth's Mightiest Heroes, the Russos' work has become formulaic and ephemeral, suggesting their creativity may be tied to the Marvel franchise.
Citadel, conceived to launch a global franchise, barely made an impression, failing to enter Nielsen's Top 10 streaming rankings within its first month.
The Electric State, another costly production by the Russos, represents another attempt to establish a new blockbuster series, amid previous flops.
Read at The Atlantic
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