
"Syracuse University announced the launch of the nation's first academic Center for the Creator Economy, a joint initiative between the Whitman School of Management and the Newhouse School of Communications. The center is designed to prepare students for careers in digital content and entrepreneurship through courses, research, and industry partnerships. The center will offer: Courses in creative content, audience engagement, and digital strategy Workshops on personal branding, creator law, and monetization Speaker series with creators and digital leaders Mentorship and funding for student ventures Research on creator economy trends Partnerships with Syracuse Athletics and the Falk College of Sport"
"Why it matters: Higher education has increasingly embraced the creator economy through courses, guest lectures from creators like MrBeast at Harvard, and ambassador programs where students highlight campus life to attract new students. From YouTubers and podcasters to newsletter writers and short-form video creators, these initiatives show how the creator economy has evolved from an informal pursuit into a viable career path. Syracuse takes it a step further by establishing a fully dedicated center for this fast-growing industry, projected to reach $500 billion by 2027. With traditional entry-level jobs increasingly impacted by AI and more students aspiring to careers as creators-or in supporting roles-the university gains a recruitment advantage."
Syracuse University established the nation's first academic Center for the Creator Economy as a joint initiative between the Whitman School of Management and the Newhouse School of Communications. The center provides courses in creative content, audience engagement, and digital strategy, along with workshops on personal branding, creator law, and monetization. The center offers speaker series, mentorship, funding for student ventures, and conducts research on creator economy trends while partnering with campus units like Syracuse Athletics and the Falk College of Sport. The initiative targets the growing creator economy and aims to equip students for creator careers and related roles amid changing job markets.
Read at Lindsey Gamble
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